Why WEBP beats JPG for the web
Both use perceptual, lossy compression, but WEBP’s encoder is roughly 25–35% more efficient at the same perceived quality. That means a 1 MB photo becomes roughly 700 KB at an identical quality setting, or the same 700 KB at a visibly higher quality. The practical effect is faster Largest Contentful Paint, less mobile data used, and lower bounce rates — which is why every major CDN now transcodes to WEBP by default.